Insights/Brand Strategy & Marketing/Market Research

Last updated: October 25, 2026•46 entries

Encyclopedia

Market Research

Every field-tested playbook, breakdown, and receipt Fat Wallet Sales has published on market research. Deep dives, video walkthroughs, and tactical scripts - updated as we run new experiments.

Articles

Video walkthroughs

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242 min

Latest entry

Market Research

Reading a Client's Market in Under 20 Minutes Using AI

Learn to execute an 18-minute AI market teardown using a 3-tier prompt stack to uncover competitor pain, margin leaks, and executive priorities before discovery calls.

Oct 25, 2026•7 min read•▶ Video included

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All entries

#002🔬

Competitive Analysis for Closers: What to Steal and What to Ignore

Competitive analysis for closers is about exposing rival operational trade-offs, ignoring marketing fluff, and winning high-margin deals without entering feature checklist wars.

7 min▶Read →

#003🔬

AI Market Scan: Read Your Client's Market in Under 20 Minutes

Leverage AI to conduct a comprehensive market analysis for any client in under 20 minutes, gaining deep insights into their competitors, market trends, and customer sentiment. This rapid reconnaissance equips you to ask insightful questions

7 min▶Read →

#004🔬

Uncover the 3 Questions Your Market is Asking to Dominate Sales

Uncover your market's top three burning questions by analyzing online conversations and review sites to build an undeniably relevant offer. Stop guessing what they want and start selling solutions to their explicit, underlying needs to domi

8 min▶Read →

#005🔬

Uncover the 3 Core Market Questions Your Competitors Miss

Most market research fails because it's too generic. Uncover the three core questions your market is asking (how-to, why, and what-if) by digging into raw online conversations, not surveys. This reveals true demand, allowing you to position

8 min▶Read →

#006🔬

AI Market Scan: Read a Client's Market in Under 20 Minutes

Leverage AI to conduct a 20-minute market scan for any client, identifying core pain points, competitor weaknesses, and actionable insights for high-ticket sales. This is about data-driven deals, not guesswork.

4 min▶Read →

#007🔬

Uncover Real Buyer Language with Reddit and Twitter Market Research

Leverage Reddit and Twitter for market research to uncover unfiltered buyer language, pain points, and desires, then use these insights to craft highly effective sales pitches and product messaging.

7 min▶Read →

#008🔬

Competitive Analysis for Closers: Steal Wins, Ignore Noise

Competitive analysis for closers is a critical battle map: identify rival strengths to emulate, pinpoint weaknesses to exploit, and disregard market noise. Focus on understanding their full offer stack and customer experience to craft a sup

7 min▶Read →

#009🔬

Competitive Analysis for Closers: Steal Their Wins, Dodge Their Losses

Competitive analysis helps closers identify rivals' winning strategies to emulate and common pitfalls to avoid. By dissecting competitor funnels, pricing, and messaging, you gain an edge to position your offer as the superior solution, ulti

7 min▶Read →

#010🔬

AI Market Scan: Read a Client's Market in Under 20 Minutes

Leverage AI tools to conduct a comprehensive market scan of any client's landscape in under 20 minutes, identifying competitors, trends, and challenges. This rapid research empowers you to speak directly to your client's needs, improving sa

7 min▶Read →

#011🔬

Dominate Client Markets: AI-Powered Research in Under 20 Minutes

Leverage AI tools like ChatGPT and Perplexity AI to conduct deep client market research in under 20 minutes, uncovering critical pain points, competitors, and trends. This rapid intelligence allows you to craft highly personalized outreach,

8 min▶Read →

#012🔬

Competitive Analysis for Closers: Steal The Wins, Ignore The Noise

Effective competitive analysis for closers means dissecting competitor sales strategies, not just their products, to identify weaknesses and replicate wins. Go beyond websites; become a 'secret shopper' to understand their entire sales proc

6 min▶Read →

#013🔬

AI Market Research: Crush Client Markets in Under 20 Minutes

Leverage AI tools like advanced LLMs and AI-powered search engines to conduct rapid market research on clients in under 20 minutes. This allows sales professionals to understand industry trends, competitor landscapes, and customer pain poin

8 min▶Read →

#014🔬

AI Market Research: Gauge Client Markets in Under 20 Minutes

Leverage AI tools to conduct rapid market research on your clients in under 20 minutes. Focus on company overview, competitor analysis, and market trends to craft highly targeted pitches and close high-ticket deals more effectively.

4 min▶Read →

#015🔬

Uncover Market's Three Core Questions - Crush Sales & Product Development

Uncover the three core questions your target market asks to unlock product-market fit and drive sales. Focus on deep anxieties and desires, not just features, by analyzing unfiltered customer feedback from various sources.

7 min▶Read →

#016🔬

Crack a Client's Market in 20 Minutes Using AI

Leverage AI tools like ChatGPT to rapidly analyze a client's market, identify key challenges, opportunities, and competitive landscapes in under 20 minutes. This method helps sales professionals establish immediate credibility and tailor pi

8 min▶Read →

#017🔬

Mine Real Buyer Language from Reddit & X for Market Research

Leverage Reddit and X (formerly Twitter) for unparalleled market research by extracting exact buyer language and pain points. This unfiltered data helps craft highly resonant sales messaging and product positioning, directly impacting conve

6 min▶Read →

#018🔬

Positioning Maps for High-Ticket Coaching: Dominate Your Niche

Positioning maps are a strategic tool for high-ticket coaches to visually identify market gaps and refine their offer. By plotting competitors on client-centric axes, coaches can carve out a unique space, attracting premium clients ready to

Reading a Client's Market in Under 20 Minutes Using AI

All entries

Competitive Analysis for Closers: What to Steal and What to Ignore

AI Market Scan: Read Your Client's Market in Under 20 Minutes

Uncover the 3 Questions Your Market is Asking to Dominate Sales

Uncover the 3 Core Market Questions Your Competitors Miss

AI Market Scan: Read a Client's Market in Under 20 Minutes

Uncover Real Buyer Language with Reddit and Twitter Market Research

Competitive Analysis for Closers: Steal Wins, Ignore Noise

Competitive Analysis for Closers: Steal Their Wins, Dodge Their Losses

AI Market Scan: Read a Client's Market in Under 20 Minutes

Dominate Client Markets: AI-Powered Research in Under 20 Minutes

Competitive Analysis for Closers: Steal The Wins, Ignore The Noise

AI Market Research: Crush Client Markets in Under 20 Minutes

AI Market Research: Gauge Client Markets in Under 20 Minutes

Uncover Market's Three Core Questions - Crush Sales & Product Development

Crack a Client's Market in 20 Minutes Using AI

Mine Real Buyer Language from Reddit & X for Market Research

Positioning Maps for High-Ticket Coaching: Dominate Your Niche

Positioning Maps for High-Ticket Coaching: Carve Out Your Niche

Positioning Maps for High-Ticket Coaching: Carve Out Your Niche

Positioning Maps for High-Ticket Coaching Offers: Claim Your Market Share

Uncover Market's Core: Find The 3 Questions Everyone Asks

Blueprint Your High-Ticket Coaching: Positioning Maps & Market Gaps

Uncovering the Market's 3 Burning Questions for Your Best Sales Angles

Uncovering the 3 Questions Your Market is Secretly Asking

Unearth Core Market Questions: Find the 3 Pains Everyone Asks

Uncover Market Truths: How to Find the 3 Burning Questions Your Prospects Ask

Uncovering the Market's 3 Burning Questions in Market Research

Hack a Client's Market in 20 Minutes with AI Market Research

Build a High-Ticket Coaching Offer: Positioning Maps for Profit

AI Market Research: Hack Your Client's Market in 20 Minutes

AI Market Research: Know Your Client's Niche in 20 Minutes

Mine Reddit & Twitter for Customer Language: Market Research Gold

Unearth Buyer Language: Reddit & Twitter for Market Research

Uncovering Buyer Language: Reddit & Twitter for Market Research

Competitive Analysis for Closers: What to Steal, What to Ignore

Uncovering the 3 Questions Your Target Market is Asking

Mapping High-Ticket Coaching: Dominate Your Market With Positioning

Competitive Analysis For Closers: What to Steal, What to Ignore

Positioning Maps for High-Ticket Coaching Offers: Out-Earn the Noise

Unearthing the 3 Burning Questions Your Market Secretly Asks

Competitive Analysis for Closers: What to Steal, What to Ignore

Unearth Your Market's 3 Burning Questions to Dominate Sales

AI Market Scan: Client Intel Under 20 Minutes

Positioning Maps for High-Ticket Coaching Offers: Find Your Niche

Unearth Buyer Truths: Reddit & X for Market Research

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